Google Maps
has become in the main reference when the people want found a place, and his
famous marks to designate the place where we want to go, an inspiration object for
many artists. Everybody know the marks (A and B) that use Google maps when you
use its navigator to know the way to one address. Google has used this fact,
to put this symbol in some cities, jumping from the virtual world to the real
world. With this action Google not only seeks publicity and vision in the city.
Google want that the people take pictures with it "statue" and upload
to the social networks. Google tries that this mark to be part of the city and
that be a meeting point.
This work
is in the Dutch city of Breda, was created by the German artist Aram Bartholl
you are trying to connect the real world and the virtual work. This work of art
is the perfect example to explain the passage of internet culture to real life.
The cities are changing and the internet culture is also, a resource for this
change.
This
actions in the street began with the urban screens in the 70´s with the famous Spectacular
Board in New York’s Times Square. It´s a new urban stile produced by the
layering of physical space and media and internet space. The cities acquire
many details imported of the virtual world, and now, symbols that was only in
the virtual world appear in the real life. We have seen a lot of examples in this
class and everyday appear new instances. What will be the following? Like and dislike
buttons to evaluate our food at restaurants?
The cities
incorporate the fact of globalization and digitalization as part of the
representation of the urban spectrum. This situation is a new field to be
explored by architects and planners and is the start to know a new cities. The world is changing with the new technologies. Also the cities.
Sources:
Sources:
'Reading the City in a Global Age', in: Scott McQuire, Meredith Martin & Sabine Niederer (eds.) Urban Screens Reader. Amsterdam: Institute of Network Cultures 2009, pp. 29-44.
Arjen Mulder, 'TransUrbanism', in: Joke Brouwer, Arjen Mulder & Laura Martz (eds.) TransUrbanism. Rotterdam: V2_Publishing / NAi Publishers 2002, pp.5-13.
Reinventing Public Art, Thousands of LEDs at a Time - Arts & Lifestyle - The Atlantic Cities
http://blog.pucp.edu.pe/item/3243/manual-para-el-desarrollo-de-ciudades-digitales-en-america-latina
The urban art is changing and this situation have to be considered by the urban artists. There are more examples in other cities, but I think that this example is so interesting because "Google Maps" is an aplication used by everybody. Maybe you had to speak about the influences of the postmodernism in this actions. Although your post is very interesting because you relate it with the origins of this art.
ResponderEliminarThe argumentation is good, and the only problem is that you have to use more the article of Joke Brouwer, Arjen Mulder and Laura Martz; in the case that you use this topic for the final essay. But if you want to focus in the other article it´s normal you use the other article.
Thank you Alex. I used more the article from Scott McQuire, Meredith Martin & Sabine Niederer because it is so interesting to speak about my topic.
ResponderEliminar